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About

The VISITA Project

The Visita Project consists of two components. One is the Visita App and Web Platform, which is a tool that empowers destination managers to shape the future of their destinations. It aims to professionalize the registration process in nature-based destinations to enable better visitor education, policy reinforcement and data collection and management. Another component is the awareness campaign which promotes responsible travelling to travelers and tourism enterprises called ‘Leave it Better.’

About

The VISITA Project

The Visita Project consists of two components. One is the Visita App and Web Platform, which is a tool that empowers destination managers to shape the future of their destinations. It aims to professionalize the registration process in nature-based destinations to enable better visitor education, policy reinforcement and data collection and management. Another component is the awareness campaign which promotes responsible travelling to travelers and tourism enterprises called ‘Leave it Better.’

Team

Collaborators

Advisors

Billie Dumaliang

Team

Billie Dumaliang is the Executive Vice President of Planning Network Inc. and the Advocacy Officer of Masungi Georeserve Foundation Inc.

Ann Dumaliang

Team

Ann Dumaliang is the Managing Trustee of Masungi Georeserve Foundation Inc.

Pamela Valle

Team

Pamela Valle is the Project Manager of VISITA and Partnerships Officer of Masungi Georeserve Foundation Inc.

Dani Llantino

Team

Dani Llantino is VISITA's graphic designer

Department of Tourism

Collaborators

The Philippines' Department of Tourism has been a great guidance since the start of the project

Booking Cares

Collaborators

This project was made possible by the Booking Cares Fund which aims to support non-profit sustainable travel projects that strengthen local communities, preserve and promote local culture, boost local tourism, and protect natural resources.

John Paolo R. Rivera, PhD

Advisor

Adjunct Faculty, Asian Institute of Management

Associate Director, AIM-Dr. Andrew L. Tan Center for Tourism

Eylla Laire M. Gutierrez

Advisor

Adjunct Faculty, Asian Institute of Management

Research Manager, AIM-Dr. Andrew L. Tan Center for Tourism

Fernando Martin Y. Roxas, DBA

Advisor

Professor, Asian Institute of Management

Executive Director, AIM-Dr. Andrew L. Tan Center for Tourism

Roberto P. Cereno

Advisor

Director, Training Center for Tropical Resources and Ecosystems Sustainability (TREES)

College of Forestry and Natural Resources

University of the Philippines Los Banos

Atty. Katrina C. Gaw

Advisor

Legal counsel, VISITA

Joseph Gideon V. Sarreal

Advisor

Managing Partner, Trail Adventours

Co-Founder, Kawil Tours

Vision
Vision

A world where nature and tourism thrive together.

Mission
Mission

Our mission is to use technology to empower destination managers to shape the future of their destinations. Visita will help destination managers professionalize and digitize their in-destination registration process to enable visitor education, policy reinforcement and data collection and management.

Theory of change
Theory of change

By providing tech-based tools, we can help destination managers implement sustainable tourism practices and increase the value that tourism brings towards environmental conservation. This fills the large gap in funding and management for nature found globally and especially in emerging markets.